This game-banner won awards in the US (Gold at the Horizon Interactive Awards) and Russia (Silver Apple). Want to know why? Move an umbrella with your mouse to protect our national heritage - the Dutch canal houses. View other award-winning games, banners & virals of Novocortex below.
Novocortex uses all possible instruments of online advertising to make your internet campaigns interactive and effective. Ranging from co-creation and virals to advergames and search engine marketing. Read how we use interaction and customer engagement in our online marketing campaigns.

Novocortex used guerrilla tactics for an insurance company. We
placed stickers with huge scratches on expensive cars. The stickers
were printed on Static Paper that sticks due to static electricity and
can be easily removed. We
filmed reactions of car owners by a hidden camera and invited blog readers to test the stickers on their friends.
Award: Gold at the 39th Creativity Awards, USA. Design: Red Graphic.

Novocortex created this top secret alien video for
Marketingfacts, the most popular weblog on interactive marketing in the
Netherlands. Watch how
aliens draw inspiration from the Marketingfacts Yearbook to break their
daily
routine of kidnappings and crop circles.
Awards: Finalist at Golden
Hammer and Red Apple. Video production: il
Luster Films, the Netherlands. Flash
design: Red Graphic, Russia.
Novocortex developed the new brand of mineral water, aimed at
delegates of advertising festivals. We noticed that award
ceremonies sometimes cause emotions that remind us the story of
Mozart and Salieri. Salieri, the first poisoned
mineral water on the market, helps you to deal with these emotions in a very interactive way. Enjoy responsibly!

We developed this game for the insurance protecting
companies against non-payment risks. The main problem with non-payments
- you never know in advance who will pay your invoices and who won't.
So, test your
intuition by playing our
'Pays Me, Pays Me Not' game. Your objective is to get all the
invoices paid. Good luck:-)
Award: Silver Apple in Moscow. Flash design: Red Graphic, Russia.

This banner for the car insurance worked both in the Netherlands
and in Russia. The Russian version set our internal effectiveness
record, achieving the CTR of 7.7%. Curious why Dutch and Russian consumers liked this banner? Drive
the car with your mouse to reach the finish. Be aware of crossing ducks!
Award: Silver Fish at KIAF. Game and Flash design: Red Graphic, Russia.

Can you remember all the passwords you use on the internet? Test your
memory by playing our Short Memory Game. And discover that you can access all
Rabobank's sites and apps with the single PIN code.
Award: Finalist at the Golden Award of Montreux festival. Banner design: Red Graphic, Russia.

The main objective of the iDEAL Shopping Centre is convincing
visitors that online shopping is as safe as
shopping in the real city. The site is part of our iDEAL
marketing campaign for Rabobank. iDEAL has become the number 1
online payment method in the Netherlands in 3 years after its launch.
This
Flash website won Gold at KIAF, Silver Hammer at the Baltic Sea festival and Golden Apple in Moscow.
Flash design: Astronim*, Belarus.

U-specs are universal spectacles for developing countries.
U-specs can be adjusted by wearers to suit their own eyesight. Their
lenses are made from two parts that can slide in opposite
directions, changing the lens power. You can experience
how U-specs correct low vision by adjusting
sharpness of the banner with your mouse.
Awards: Golden Hammer at the Baltic Sea festival in Latvia and Golden
Apple in Moscow. Flash
design: Red Graphic, Russia.

We asked "regular" internet users to create online ads for
24h Translations, a new brand for online translations
at low prices. We created the 'Words can be expensive' concept and
encouraged readers of marketing blogs to create their own expensive
words. Read about our co-creation
campaign or view a banner co-created by consumers.
Award: Finalist on Red Apple, category Innovative ad concepts. Flash:
Red Graphic, Russia.
We use all known (and sometimes unknown) instruments of online
advertising to make our internet
campaigns as interactive and effective as possible. Ranging from co-creation
and PR via weblogs to virals, iPhone apps, advergames
and search engine
marketing.
If your company wants to improve
results of your online marketing efforts, we can recommend our Internet
Strategy Audit. The ultimate goal of the Audit is helping your
company to use inernet and mobile more effectively in your branding and
marketing campaigns. And to align
online marketing efforts with your overall marketing strategy.