Improve results of your online marketing efforts with the Internet Strategy Audit of Novocortex
Would you like to sell more products and services on the internet? Would you like to improve results of your online marketing campaigns? Experts of Novocortex will help you to achieve your marketing objectives. By developing a successful internet strategy together with the management of your company.
01 Goals and deliverables of the Internet Strategy Audit
The ultimate goal of the Audit is helping your company to use internet and mobile more effectively in your branding and marketing campaigns. And to align online marketing efforts with your overall marketing strategy. The main deliverable of the Audit is a clear and realistic marketing plan including Top 10 steps to improve your marketing performance. And our recommendations how to implement these improvements in the next 2-6 months.
02 Benefits of the Internet Strategy Audit for you
The main advantage of the Internet Strategy Audit is that you get immediate results. More visitors for your website, higher positions in search results, more clicks on your banners and Google ads, more interaction with your customers. Our recommendations are based on more than 10 years experience of Novocortex with effective online marketing campaigns in Western and Eastern Europe. So we know exactly what internet marketing instruments actually work and what don't - from search engine marketing and banners to online video, blogvertising, iPhone applications and ads on social networks.
And if your company operates in Central and Eastern Europe, you can use our Dutch marketing expertise to get immediate competitive advantage in your market. Netherlands has one of the highest internet penetrations in the world (above 90%). Dutch companies spend about 20% of their advertising budgets on online ads. So, you can benefit from our online expertise gained in one of the most advanced online markets in the world.
03 Structure of the Internet Strategy Audit
The Audit consists of 3 in-company sessions + 7 homework days for our auditors:
1. In the first session, you learn how digital media change people’s behavior and impact your brand. And what instruments of online and mobile marketing work and what don’t. Including examples and best practices in your industry.
2. In the second session, we help you to define marketing and branding challenges your company is facing in the digital world. Then, we determine what instruments of internet marketing you company should use to achieve your marketing objectives.
3. In the last session, we advise you on your marketing strategy and on marketing efforts required to implement it. We design the right mix of online and offline instruments to increase return on your marketing investments. Including Top 10 improvements that can be realised in the next 2-6 months.
04 Companies we did the Internet Strategy Audit for
We have executed Internet Strategy Audits and Workshops in the Netherlands, Slovenia, Russia, Switzerland and Turkey. For Automotive, Media, Insurance, Banking, Recruitment and Telecom companies. We worked, among others, with Central European Media Enterprises (the leading TV broadcaster in Central and Eastern Europe), Rabobank (the Top 15 bank in the world), Independent Media / Sanoma Magazines (the largest publishing house in Russia), Mitsubishi Motors Europe / Turkey, Ebbinge (the Top 3 Dutch executive recruitment company), Yamaha Motor Russia / Europe, INTOUCH Insurance Russia (a direct insurer owned by Royal Sun Alliance from UK), Bank of Moscow (the Top 5 bank in Russia).
Need more information on advantages of the Internet Strategy Audit for your company? Call Serge Fenenko, our Audit co-ordinator, on +31 614 696659. Or mail to contact@novocortex.com. We speak English, Dutch and Russian.
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