Would you like to sell more products and services on the internet? Would you like to improve results of your online marketing campaigns? Experts of Novocortex and M! Network will help you to achieve your marketing objectives. By developing a successful internet strategy together with the management of your company.
The ultimate goal of the Audit is helping your company to use internet and mobile more effectively in your branding and marketing campaigns. And to align online marketing efforts with your overall marketing strategy. The main output of the Audit is a clear and realistic marketing plan including Top 10 steps to improve your marketing performance. And our recommendations how to implement these improvements within 2-6 months.
The main advantage of the Internet Strategy Audit is that you get immediate results. More visitors to your website, higher positions in search results, more clicks on your banners and Google ads, more interaction with your customers. Our recommendations are based on the vast marketing expertise of Novocortex and other 14 members of the Dutch M! Network. M! Network was created around Marketingfacts, the most successful Dutch marketing weblog with 100.000 readers. We have been managing online campaigns for above 10 years, in Western and Eastern Europe. So we know exactly what internet marketing instruments actually work and what don't - from search engine marketing and banners to online video, weblogs and ads on social networks.
And if your company operates in Central and Eastern Europe, you can use our Dutch marketing expertise to get immediate competitive advantage in your market. Netherlands has the highest internet penetration in the world (above 90%). Dutch companies spend 18% of their advertising budgets on the internet. So, we can predict what will happen in your market in the next two years. And you can benefit from this forecast and our online knowledge.
The Audit consists of 3 in-company
sessions & 5 homework days for the auditors:
1. In the first session, you get insight in the latest digital trends,
and how they change consumer behaviour. You learn what instruments of
online marketing work and what don’t. Including examples and best
practices in your industry.
2. In the second session, you define marketing and branding challenges
your company is facing in the digital world. Then, you will brainstorm
with
us on using opportunities of the internet to achieve your
marketing objectives.
3. In the last session, we advise you on your marketing strategy, and
on marketing efforts required to implement it. We design the right mix
of
online and offline instruments to increase return on your marketing
investments. Including Top 10 improvements that can be realised
within 2-6 months.
In the past 12 months we executed Audits in the Netherlands, Slovenia, Russia and Turkey. For automotive, media, insurance, recruitment and telecom companies. We worked, among others, with Central European Media Enterprises (the leading TV broadcaster in Central and Eastern Europe), Rabobank (one of the Top 15 banks in the world), Independent Media / Sanoma Magazines (the largest publishing house in Russia), Mitsubishi Motors Europe / Turkey, Ebbinge (the Top 3 Dutch executive recruitment company), Yamaha Motor Russia (in co-operation with Yamaha Motor Europe), INTOUCH Insurance Russia (a direct insurer owned by Royal & SunAlliance, EBRD & DIFI).
Need more information on advantages of the Internet Strategy Audit for your company? Call Serge Fenenko, our Audit co-ordinator, on +31 614 696659. Or mail to contact@novocortex.com. We speak English, Dutch and Russian.
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